Creative Director/Art Director
Give someone you love someone they love.
That was my line to introduce giveStars, the first of its kind audio greeting card that brings fans and celebrities together. The cool thing about giveStars and what makes it unique is that the proceeds for sales go directly to the charity of choice for each celebrity.
We knew that with people like Fergie and George Clooney on board, the fans would come so everything was about giving these portraits and voices an amazing platform. I designed the cards and photography style with a sense of elegance befitting the charities involved and then got into how we describe ourselves in video and really any other other channel.